LinkedIn For Dummies, 5th edition

LinkedIn For Dummies, 5th edition

Book Description
Make LinkedIn your number one professional branding tool
LinkedIn is the premiere social network for professionals looking to discover new opportunities, enhance personal branding, connect with other professionals, and make career advancements. With LinkedIn For Dummies, you’ll have step-by-step instructions on how to take advantage of the latest tools and features to do all of this and more. 
This book will teach you how to create an attractive profile that employers will notice, as well as ways to expand your network by making connections around the globe. You'll also learn how to best navigate the new user interface, write recommendations, take a course with LinkedIn Learning, and conduct your job search. 
  • Create an appealing, detailed profile
  • Establish your credibility and personal brand
  • Connect with employers and find jobs
  • Request and write recommendations 
Whether you’re one of LinkedIn’s 500 million global members or brand new to the site, this authoritative resource helps you get the most out of the world’s largest professional network.


Part 1: Understanding LinkedIn Basics
CHAPTER 1: Looking into LinkedIn
CHAPTER 2: Signing Up and Creating Your Account
CHAPTER 3: Completing Your Profile

Part 2: Finding Others and Getting Connected
CHAPTER 4: Discovering and Building Your Network
CHAPTER 5: Growing Your Network
CHAPTER 6: Managing Messages and InMail
CHAPTER 7: Interacting with and Endorsing Your Network

Part 3: Growing and Managing Your Network
CHAPTER 8: Understanding Your News Feed
CHAPTER 9: Exploring the Power of Recommendations
CHAPTER 10: Accessing LinkedIn with a Mobile Device
CHAPTER 11: Configuring Settings Like a Pro
CHAPTER 12: Using LinkedIn with Your Internet Activities

Part 4: Finding Employees, Jobs, and Companies
CHAPTER 13: Finding Employees
CHAPTER 14: Finding a Job
CHAPTER 15: Following Companies

Part 5: Using LinkedIn for Everyday Business
CHAPTER 16: Getting Connected with Groups
CHAPTER 17: Implementing Sales and Marketing Techniques
CHAPTER 18: Using LinkedIn Ads
CHAPTER 19: Discovering Creative Uses of LinkedIn

Part 6: The Part of Tens
CHAPTER 20: Ten LinkedIn Do’s and Don’ts
CHAPTER 21: Ten LinkedIn Resources

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