Design Like Apple: Seven Principles For Creating Insanely Great Products, Services, and Experiences

Design Like Apple: Seven Principles For Creating Insanely Great Products, Services, and Experiences
PDF, ePUB
  • eBook:
    Design Like Apple: Seven Principles For Creating Insanely Great Products, Services, and Experiences
  • Author:
    John Edson
  • Edition:
    1 edition
  • Categories:
  • Data:
    July 10, 2012
  • ISBN:
    1118290313
  • ISBN-13:
    9781118290316
  • Language:
    English
  • Pages:
    208 pages
  • Format:
    PDF, ePUB

Book Description
Implement the same principles that shaped Apple's approach to design
Apple sees design as a tool for creating beautiful experiences that convey a point of view down to the smallest detail--îfrom the tactile feedback of keyboard to the out-of-the-box experience of an iPhone package. And all of these capabilities are founded in a deep and rich embrace of what it means to be a designer.
Design Like Apple uncovers the lessons from Apple's unique approach to product creation, manufacturing, delivery, and customer experience.
  • Offers behind-the-scenes stories from current and recent Apple insiders
  • Draws on case studies from other companies that have mastered the creative application of design to create outrageous business results
  • Delivers how-to lessons across design, marketing, and business strategy
Bridging creativity and commerce, this book will show you to how to truly Design Like Apple.

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