Concepts in Strategic Management and Business Policy, Global Edition

Concepts in Strategic Management and Business Policy, Global Edition
PDF
  • eBook:
    Concepts in Strategic Management and Business Policy, Global Edition
  • Author:
    Thomas L. Wheelen
  • Edition:
    -
  • Categories:
  • Data:
    2015
  • ISBN:
    1292056576
  • ISBN-13:
    9781292056579
  • Language:
    English
  • Pages:
    401 Pages
  • Format:
    PDF

Book Description
Wheelen and Hunger’s class-tested approach to teaching Strategy is brought into sharper focus with a new theme: environmental sustainability. By bringing the sustainability theme into focus, this text equips students with the strategic concepts they will need to know as they face issues such as climate change, global warming and energy availability.

Content

PART one - Introduction to Strategic Management and Business Policy
CHAPTER 1. Basic Concepts of Strategic Management
CHAPTER 2. Corporate Governance
CHAPTER 3. Social Responsibility and Ethics in Strategic Management

PART two - Scanning the Environment
CHAPTER 4. Environmental Scanning and Industry Analysis
CHAPTER 5. Internal Scanning: Organizational Analysis

PART three - Strategy Formulation
CHAPTER 6. Strategy Formulation: Situation Analysis and Business Strategy
CHAPTER 7. Strategy Formulation: Corporate Strategy
CHAPTER 8. Strategy Formulation: Functional Strategy and Strategic Choice

PART four - Strategy Implementation and Control
CHAPTER 9. Strategy Implementation: Organizing for Action
CHAPTER 10. Strategy Implementation: Staffing and Directing
CHAPTER 11. Evaluation and Control

PART five Introduction to Case Analysis
CHAPTER 12 Suggestions for Case Analysis

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